When it comes to developing a new product, feature prioritization will always be a topic that’s at the front of mind for product teams. No matter how much experience you might have in your industry, even the most impeccable product managers can struggle with figuring out which features they need to include on the product prioritization roadmap, and which are simply not appropriate for their brand. Whether you’re looking for a way to enhance the value of your existing product, or you’re creating something new from scratch, the good news is that there are solutions available for almost every industry.
Let’s face it, we all have our strengths and weaknesses in life. Just because you’re exceptional at product development, doesn’t mean that you’ll be any good at dealing with the priority matrix in your business, or designing marketing materials. One of the simplest ways to bridge the gap between your talents, and the areas where you struggle most, is to perform a personal “SWOT” analysis. SWOT (Strengths, weaknesses, opportunities, and threats) analysis is often a strategy that companies use to formulate a strategy for success.
Want to be a great product manager? The first thing to know is that by signing up for product management, you might have unwittingly signed up to become a professional juggler, as there are a lot of different balls you need to keep in the air. Product managers aren’t just there to give people ideas on what they should sell. Your task will be to move between countless release cycles and product features to make sure that every detail is perfect.
The term “customer experience” has seen a lot of buzz over recent months. As the age of the “empowered customer” begins with earnest, organizations are beginning to realize that the only way that they can truly differentiate themselves from their competitors, is to offer a unique, memorable experience to their customers. Unfortunately, the practices and methodologies that have emerged around customer experience can be a little confusing if you’re new to the area.
How to Help Your Team to Prioritize Their Activities When trying to find effective solutions for prioritization, productivity, and task management, you’ve probably heard the suggestion that you should make a priority matrix to help you list urgent items and important tasks. While there are a bevy of software and apps on the market today to help you with task management, you’ll still need to consider how to lead your small team with the minimal time you have to complete things.